Post by account_disabled on Mar 5, 2024 1:18:44 GMT -5
In this post I will explain how the system of micro and macro objectives works , an indispensable starting point for writing effective content for the Web. #2. Study your target and identify their problems Studying your target readers and identifying their problems, needs and requirements is essential to be able to write personalized content , designed and set up based on their specific needs. To identify the right pool of readers to address, you can use a useful tool, the Buyer Personas model , an identity card of your ideal reader, which allows you to identify who your reader is . What you will need to do is find this information: Personal informations Where does he live? How old is he? What does he do in life? What is your purchasing power? Habits, tastes, needs What does he do online? What are your daily habits? What does he like? What do you want? What are you afraid of? His goals What does he look for on your blog? How do you search for it? What's his problem.
Choose the question (and only one) to answer Now you are ready Brazil Phone Number to identify and select your reader's specific problem, the one you want to answer. Structure every piece of content you write starting with one specific question and one question only . What's your reader's problem? What solution can you offer him? How can you help him concretely? #4. Research what has already been said and what hasn't Before deciding what to write, analyze how your competitors behave, what topics they have covered and how, so that you can identify a different and original interpretation than the one they have already provided. Writing #5. Decide on the format of the content Do you want to write an opinion post? Or a Pillar Article? An interview? A Guest Post? What? But it could also be a newsletter, an e-book , a digital company brochure. Decide what format you want your content.
I recommend you read: Content Marketing: 14 Types of Blog Posts to Fight Monotony . #6. Organize ideas To write content that can satisfy the reader's information needs and curiosities, that can intrigue, entertain and stimulate him, you must necessarily have clear ideas before starting to press your beloved little buttons. Organize the ideas that you will have to transform into content through a bullet list, a mind map, a conceptual scheme, a schedule, so that you can develop it with clarity, precision and exhaustiveness. #7. Decide on the paragraphs and sub-paragraphs of your content Deciding in the beginning on the paragraphs and sub-paragraphs of your content will help you define its structure and gain the completeness of your work. Furthermore, in this way writing the text will be easier for you because it will be well organised.
Choose the question (and only one) to answer Now you are ready Brazil Phone Number to identify and select your reader's specific problem, the one you want to answer. Structure every piece of content you write starting with one specific question and one question only . What's your reader's problem? What solution can you offer him? How can you help him concretely? #4. Research what has already been said and what hasn't Before deciding what to write, analyze how your competitors behave, what topics they have covered and how, so that you can identify a different and original interpretation than the one they have already provided. Writing #5. Decide on the format of the content Do you want to write an opinion post? Or a Pillar Article? An interview? A Guest Post? What? But it could also be a newsletter, an e-book , a digital company brochure. Decide what format you want your content.
I recommend you read: Content Marketing: 14 Types of Blog Posts to Fight Monotony . #6. Organize ideas To write content that can satisfy the reader's information needs and curiosities, that can intrigue, entertain and stimulate him, you must necessarily have clear ideas before starting to press your beloved little buttons. Organize the ideas that you will have to transform into content through a bullet list, a mind map, a conceptual scheme, a schedule, so that you can develop it with clarity, precision and exhaustiveness. #7. Decide on the paragraphs and sub-paragraphs of your content Deciding in the beginning on the paragraphs and sub-paragraphs of your content will help you define its structure and gain the completeness of your work. Furthermore, in this way writing the text will be easier for you because it will be well organised.